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to go soft (on sth)

См. также в других словарях:

  • soft sell — noun suggestive or persuasive advertising • Hypernyms: ↑advertising, ↑publicizing * * * noun : the use of suggestion or persuasion in selling rather than aggressive pressure compare hard sell * * * a method of advertising or selling that is… …   Useful english dictionary

  • have a soft spot for somebody — have a soft ˈspot for sb/sth idiom (informal) to like sb/sth • She s always had a soft spot for you. Main entry: ↑softidiom …   Useful english dictionary

  • have a soft spot for something — have a soft ˈspot for sb/sth idiom (informal) to like sb/sth • She s always had a soft spot for you. Main entry: ↑softidiom …   Useful english dictionary

  • (an) easy soft touch — an easy/a soft ˈtouch idiom (informal) a person that you can easily persuade to do sth, especially to give you money • Unfortunately, my father is no soft touch. Main entry: ↑touchidiom …   Useful english dictionary

  • (an) a soft touch — an easy/a soft ˈtouch idiom (informal) a person that you can easily persuade to do sth, especially to give you money • Unfortunately, my father is no soft touch. Main entry: ↑touchidiom …   Useful english dictionary

  • ˌsoak sth ˈup — phrasal verb if a dry or soft substance soaks up a liquid, the liquid goes into it …   Dictionary for writing and speaking English

  • mop — mop1 [mɔp US ma:p] n [Date: 1400 1500; Origin: Perhaps from Latin mappa cloth (for cleaning) ] 1.) a thing used for washing floors, consisting of a long stick with threads of thick string or a piece of ↑sponge fastened to one end ▪ a mop and… …   Dictionary of contemporary English

  • mopping, mopped — verb (T) 1 (I, T) to wash a floor with a wet mop 2 (T) to dry your face by rubbing it with a cloth or something soft: It was so hot he had to keep stopping to mop his face. | mop your brow (=remove sweat 2 (1) from your forehead) 3 (I, T) to… …   Longman dictionary of contemporary English

  • mop — [mɒp] noun [C] I 1) an object that has a long handle and is used for washing floors 2) a lot of thick untidy hair II verb mop [mɒp] 1) [I/T] to wash a floor using a mop 2) [T] to wipe SWEAT from your face with a cloth when you are very hot or ill …   Dictionary for writing and speaking English

  • soften — soft|en [ˈsɔfən US ˈso: ] v [I and T] 1.) also soften up to become less hard or rough, or make something less hard or rough ≠ ↑harden ▪ Use moisturizer to soften your skin. ▪ Cook until the onion softens. 2.) if your attitude softens, or if… …   Dictionary of contemporary English

  • spread — spread1 W2S2 [spred] v past tense and past participle spread ▬▬▬▬▬▬▬ 1¦(affect more people/places)¦ 2¦(information/ideas)¦ 3¦(open/arrange)¦ 4¦(throughout an area)¦ 5¦(soft substance)¦ 6¦(arms/fingers etc)¦ 7¦(over time)¦ 8¦(share)¦ …   Dictionary of contemporary English

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